The official Trump Coin has taken over the crypto world There is the TikTok debacle in the country, but Trump has launched a cryptocurrency that could play a big role in the space over the next few months. KEY TAKEAWAYS Trump launched the new coin on January 17, 2025, a few days before his inauguration. In just a day, the market capitalisation of US$4.8 billion and a full diluted value of US$24.3 billion. This Trump Coin has led to a potential market takeover, rivalling the memecoin giant, Dogecoin. The Trump brand keeps getting bigger While many might wonder about Trump's branding being displayed on a cryptocurrency, that is par with the course of the US leader.